13 Product-Led Growth Newsletters To Read In 2024
These product-led growth newsletters are perfect companions for founders and PMs leaning on PLG as a cornerstone of their strategy. There are always more ways to reach more users, improve user adoption, and reduce churn—and receiving those tips in your inbox is like having a team of mentors on tap!
For fresh insights and updates, product newsletters are a must-read. Here's a summary of each PLG newsletter to help you learn who it's for and why it's great.
Best Product-Led Growth Newsletters Shortlist
- Product Growth — For product growth strategies
- The Product-Led Growth Collective Newsletter — For community insights
- ProductLed Newsletter — For product-led tactics
- OpenView Weekly Newsletter — For venture capital insights
- Product-Led Alliance Newsletter — For industry updates
- The Product-Led Geek — For expert opinions
- Product-led GTM — For go-to-market strategies
- Product Habits Newsletter — For product management tips
- Growth Newsletter by Brian Balfour — For growth hacking strategies
- Lenny's Newsletter — For product management advice
- The Rocketship.fm Podcast Newsletter — For PLG podcast updates
- SaaS Growth Hacker Newsletter — For SaaS growth tips
- PeerSignal — For peer insights in product-led growth
Below are more details about each product-led growth newsletter and what you'll learn from each one.
(Don't forget to check out our roundup of product management newsletters after you're done!)
Overview Of The Best Product-Led Growth Newsletters
1. Product Growth — For product growth strategies
The Product Growth newsletter, authored by Aakash Gupta, provides insights into succeeding as a product manager (PM), product leadership, and strategies for landing your next PM job.
- Audience: Product managers, product leaders, and aspiring PMs
- Size: 120,000+ subscribers
- Newsletter Frequency: Weekly
- Cost: Free
- Subscribe Here
Why Subscribe:
Product Growth offers market-tested tactics and recommendations, making it a reliable source for PMs aiming to excel in their roles. It provides detailed case studies and actionable insights tailored for product managers and startup founders.
Aakash G's emphasis on practical application and real-world examples makes this newsletter essential for anyone looking to master the art of scaling through practical product experiences and customer-centric growth tactics.
2. The Product-Led Growth Collective Newsletter — For community insights
The Product-Led Growth Collective Newsletter, founded by Appcues, is a PLG resource that features insights from top experts and focuses on aligning go-to-market motions with customer segments, generating cross-functional alignment, and organizing teams.
- Audience: Product managers, marketers, sales, and customer success professionals
- Size: 5,000+ subscribers
- Newsletter Frequency: Monthly
- Cost: Free
- Subscribe Here
Why Subscribe:
Each month, Eric collaborates with top experts to explore essential topics like aligning go-to-market strategies with customer segments, fostering cross-functional alignment, and optimizing team incentives. By subscribing to the Product-Led Growth Collective newsletter, you can gain actionable strategies and firsthand knowledge to enhance your product's market approach and maximize customer acquisition and retention through effective PLG techniques.
3. ProductLed Newsletter — For product-led tactics
The ProductLed Newsletter offers insightful resources on product-led growth, including books, best practices, a 9-step system for scaling SaaS businesses, videos, podcasts, and a community of product-led leaders.
- Audience: Product-led growth professionals and practitioners
- Size: 40,000+ subscribers
- Newsletter Frequency: Weekly
- Cost: Free
- Subscribe Here
Why Subscribe:
The ProductLed newsletters provide early access to in-depth guides, interactive videos, templates, and research. They are trusted by various PLG companies and offer valuable insights for scaling SaaS businesses. The newsletters aim to help businesses turn their products into growth engines and improve onboarding experiences.
4. OpenView Weekly Newsletter — For venture capital insights
The OpenView Weekly Newsletter offers a concise overview of the latest trends and insights in scaling technology companies.
- Audience: Software professionals
- Size: 70,000+ subscribers
- Newsletter Frequency: Weekly (every Saturday)
- Cost:
- Subscribe Here
Why Subscribe:
OpenView Weekly Newsletter provides fresh insights on product-led growth and venture capital trends. It features expert perspectives, actionable advice, and curated content on topics ranging from PLG strategies and leadership to product management and venture capital. You can get unique insights into navigating challenges and seizing opportunities for sustainable growth and innovation in the tech sector, delivered straight to your inbox weekly.
5. Product-Led Alliance Newsletter — For industry updates
The Product-Led Alliance Newsletter is a members-only resource that offers various membership plans with different inclusions, such as templates, on-demand videos, and exclusive content. It covers a wide range of topics related to product management and operations.
- Audience: Product management and operations professionals
- Newsletter Frequency: Monthly
- Cost: Free
- Subscribe Here
Why Subscribe:
The Product-Led Alliance Newsletter provides authoritative insights and strategies in product-led growth (PLG). It features successful PLG implementations, expert interviews, and practical tips from industry leaders. The newsletter offers actionable advice on aligning product strategy with customer needs, fostering cross-functional collaboration, and optimizing team performance. It is focused on mastering PLG to effectively enhance your customer acquisition and retention strategies.
6. The Product-Led Geek — For expert opinions
The Product-Led Geek is a popular weekly newsletter targeting B2B software companies that covers topics such as product-led growth, product-led sales, user-centric culture, and monetization strategies.
- Audience: B2B software companies, founders, and leaders
- Size: 7300+ subscribers
- Newsletter Frequency: Weekly
- Cost: Free
- Subscribe Here
Why Subscribe:
The Product-Led Geek offers expert opinions and strategies for scaling B2B software companies. It includes premium content and opportunities for reader engagement that foster cross-functional collaboration and offer insights on optimizing team performance. Subscribers join a dedicated community focused on effectively mastering PLG-enhancing customer acquisition and retention approaches.
7. Product-led GTM — For go-to-market strategies
The Product-led GTM Substack newsletter focuses on product-led go-to-market strategies, providing insights and best practices for aligning product and marketing efforts to drive growth.
- Audience: Product and marketing professionals
- Size: 1,000+ subscribers
- Newsletter Frequency: Weekly
- Cost: Free
- Subscribe Here
Why Subscribe:
Product-led GTM offers practical advice and strategies for implementing product-led go-to-market approaches. Subscribers gain practical advice on aligning product strategies with customer needs, fostering cross-functional collaboration, and optimizing team performance. Join a dedicated community focused on mastering PLG, driving innovation in customer acquisition and retention strategies effectively.
8. Product Habits Newsletter — For product management tips
The Product Habits Newsletter provides valuable insights and advice for product development and building better products faster. It includes a free book on the five product habits needed to find and solve critical customer problems.
- Audience: Product managers and developers
- Newsletter Frequency: Weekly
- Cost: Free
- Subscribe Here
Why Subscribe:
The Product Habits Newsletter is a premier resource for product management and growth strategies. It offers curated content, including case studies and interviews with industry leaders, providing actionable insights on optimizing product strategies and enhancing user engagement. Subscribers benefit from exclusive access to practical tips that empower them to drive sustainable growth and stay competitive in their markets.
9. Growth Newsletter by Brian Balfour — For growth hacking strategies
The Growth Newsletter by Brian Balfour focuses on growth strategy and user acquisition. It provides in-depth essays on building a growth machine, featuring quality, depth, and uniqueness.
- Audience: Growth professionals, product-led companies and marketers
- Size: Not specified
- Newsletter Frequency: Weekly
- Cost: Free
- Subscribe Here
Why Subscribe:
The Growth Newsletter by Brian Balfour offers high-quality, in-depth essays on growth strategies. Brian Balfour's extensive experience as a growth expert and his unique insights into scaling businesses make this newsletter an indispensable resource for growth professionals.
Subscribers gain access to actionable strategies, data-driven approaches, and thoughtful analyses that empower them to navigate complexities such as benchmarks, acquisition costs, and churn, and achieve sustained growth in competitive markets.
10. Lenny's Newsletter — For product management advice
Lenny's Newsletter by Lenny Rachitsky is a weekly advice column about building products, driving growth, and accelerating careers.
- Audience: Product managers, growth professionals, and sales teams
- Size: 719,000+ subscribers
- Newsletter Frequency: Weekly
- Cost: Free
- Subscribe Here
Why Subscribe:
Lenny's Newsletter offers practical advice and insights from Lenny Rachitsky, a well-respected figure in the product management community. Subscribers benefit from Lenny's deep expertise and firsthand experiences, gaining valuable perspectives on product strategy, growth tactics, and career advancement in product management.
11. The Rocketship.fm Podcast Newsletter — For PLG podcast updates
The Rocketship.fm Podcast Newsletter provides exclusive product-focused content, early alerts on new episodes, and access to an invitation-only Slack community.
- Audience: Entrepreneurs, product managers, and tech workers
- Newsletter Frequency: Weekly
- Cost: Free
- Subscribe Here
Why Subscribe:
The Rocketship.fm Podcast Newsletter offers exclusive content and insights from industry experts. It provides deep conversations with industry leaders, cutting-edge trends, actionable strategies, and compelling case studies. Subscribers stay ahead of their competition with practical advice tailored to navigating the complexities of scaling businesses and launching successful products.
12. SaaS Growth Hacker Newsletter — For SaaS growth tips
The SaaS Growth Hacker Newsletter newsletter offers information and guides on implementing profitable growth marketing strategies for SaaS companies.
- Audience: SaaS marketers and growth professionals
- Newsletter Frequency: Weekly
- Cost: Free
- Subscribe Here
Why Subscribe:
The SaaS Growth Hacker Newsletter is your go-to source for cutting-edge growth strategies and innovative marketing tactics designed specifically for SaaS companies. Explore in-depth articles that delve into critical topics such as advanced SaaS SEO techniques, disruptive B2B growth hacks, and effective marketing metrics.
Subscribers receive actionable insights to enhance customer acquisition, retention strategies, and self-serve revenue growth.
13. PeerSignal — For peer insights in product-led growth
The PeerSignal newsletter offers detailed SaaS market data to help with go-to-market product-led growth strategies, finding jobs, and mapping the market.
- Audience: B2B sales and marketing team leaders
- Size: 9,000+ subscribers
- Newsletter Frequency: Monthly
- Cost: Free
- Subscribe Here
Why Subscribe:
PeerSignal provides actionable insights and data for B2B sales and marketing leaders. It includes access to free datasets tracking various industries and a new solution for building and maintaining an ideal account list. Additionally, you can discover a new solution designed to streamline the creation and management of your ideal account list, optimizing targeting and outreach efforts.
Don't forget to subscribe to our newsletter for more product management resources and guides, plus the latest podcasts, interviews, and other insights from industry leaders and experts.