8 Best Product Marketing Communities To Join In 2024
Product marketers are chronically misunderstood, which is why product marketing communities are such a saving grace. We all need a place where we can connect and learn from people dealing with the same challenges—people who really "get it."
For any product marketers looking to stay ahead of the curve, or pick up a new tactic you can use, here are some great product marketing communities to join now.
Best Product Marketing Communities 2024 Shortlist
Here's a shortlist of the best product marketing communities I think are worth joining in 2024:
- Product Marketing Alliance — For resources and networking in product marketing
- Product Marketing Community — For discussions and best practices in product marketing
- Pragmatic Institute PAC — For training and resources in product marketing
- Product Marketing Hive — For collaboration and support in product marketing
- Reddit Product Marketing — For discussions and insights
- Sharebird — For knowledge sharing and Q&A in product marketing
- African Product Marketing Community — For exclusive resources and networking
- Productside — For networking and collaboration
Find more details about each community below.
The 8 Best Product Marketing Communities
1. Product Marketing Alliance — For resources and networking in product marketing
Product Marketing Alliance (PMA) provides a wealth of resources including practical tools, templates, and frequent events designed to enhance skills and knowledge in the field.
- Audience: Product marketing professionals at all levels
- Size: 300,000+ members
- Membership Cost: Free
- Platform: Website, Slack
Why Join:
The Product Marketing Alliance is an essential community for enhancing a product marketing team’s go-to-market strategy and networking. It provides regular webinars, workshops, and exclusive events to keep teams updated on industry trends and practices. The active Slack community enables daily interactions with peers and industry experts, providing invaluable networking and collaboration opportunities.
2. Product Marketing Community — For discussions and best practices in product marketing
Product Marketing Community is dedicated to fostering in-depth discussions and sharing best product marketing strategies and practices among professionals, strongly emphasizing peer learning and community-driven insights.
- Audience: Experienced product marketing leaders, Product Managers, Field Marketers, Content Marketers, Analysts, Coordinators, and Sales
- Membership Cost: Free
- Platform: Website, LinkedIn
Why Join:
The Product Marketing Community is vital for Marchitects seeking to refine their product marketing strategies. Members benefit from access to discussions on GTM strategy, product launches, and product-led growth. It fosters a collaborative environment where members can share experiences, case studies, and best practices, making it an essential hub for staying updated on industry trends and enhancing strategic knowledge.
3. Pragmatic Institute PAC — For training and resources in product marketing
Pragmatic Institute PAC offers specialized training programs and resources to enhance product marketing managers' (PMM) practical skills and strategic knowledge.
- Audience: Product marketing managers seeking structured training
- Size: 27,000+ members
- Platform: Website
Why Join:
Pragmatic Institute PAC is renowned for its formal training programs that equip product marketers with essential skills and certifications. The community offers access to a vast repository of educational resources, including detailed coursework and expert-led training sessions. Members gain practical knowledge and tools that are immediately applicable to their roles.
4. Product Marketing Hive — For collaboration and support in product marketing
The Product Marketing Hive is a collaborative platform where product marketing executives and professionals can find support, share ideas, and work together on projects.
- Audience: Product marketing exec and professionals at mid to senior levels, startup CEOs, and CMOs
- Membership Cost: Free
- Platform: Website, Slack
Why Join:
Product Marketing Hive excels in fostering a collaborative environment where members can seek advice, share experiences, and work together on real-world projects. The community hosts regular virtual meetups and interactive discussions that allow members to learn from each other and solve common challenges. This collaborative approach is particularly beneficial for professionals seeking peer support and practical solutions to their daily marketing tasks.
5. Reddit Product Marketing — For discussions and insights
Reddit Product Marketing is a forum where professionals and enthusiasts discuss various product marketing topics and share valuable insights.
- Audience: Product marketing professionals and enthusiasts
- Size: 9,000+ members
- Membership Cost: Free
- Platform: Reddit
Why Join:
The Reddit Product Marketing community is an excellent platform for open and candid discussions about product marketing. Members post FAQs, share industry news, and provide detailed responses based on their personal experiences. The informal and diverse nature of the discussions makes it a great place to crowdsource solutions, gain multiple perspectives, and stay updated with the latest trends and challenges in product marketing.
6. Sharebird — For knowledge sharing and Q&A in product marketing
Sharebird is a specialized platform for knowledge sharing and Q&A among experienced product marketing professionals.
- Audience: Product marketing professionals seeking peer advice
- Membership Cost: Free
- Platform: Website, LinkedIn
Why Join:
The Sharebird community is the go-to platform for getting expert advice and insights directly from experienced product marketers. Members can post questions and receive detailed answers, participate in AMAs (Ask Me Anything) sessions with industry leaders, and access a wealth of shared knowledge. This interactive format is valuable for professionals looking for quick, reliable solutions and practical advice from peers and mentors.
7. African Product Marketing Community — For exclusive resources and networking
The African Product Marketing Community offers resources and networking opportunities tailored to the unique challenges and opportunities within the African market.
- Audience: Product marketing professionals in Africa
- Membership Cost: Free
- Platform: Website, Slack
Why Join:
The African Product Marketing Community focuses on the specific needs and context of the African market. Members benefit from exclusive resources, local market insights, and networking opportunities tailored to Africa’s unique business environment. The community organizes local meetups and webinars, making it an essential platform for marketers aiming to navigate and win.
8. Productside — For networking and collaboration
Productside is a networking and collaboration platform designed for marketing professionals looking to connect and work together.
- Audience: Marketing professionals across various industries
- Size: 58,000+ members
- Membership Cost: Free
- Platform: LinkedIn
Why Join:
The Productside community facilitates connections through various online and offline events, such as webinars, meetups, and conferences. Members can share knowledge, collaborate on projects, and explore new career opportunities, a valuable resource for building a strong professional network and staying connected in the marketing industry.
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