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Product Management Best Practices
Panel

How To Approach Your Pricing Strategy

Tuesday, June 25th

Pricing can be one of the most daunting aspects of product management. Setting the price too high may drive away potential customers, while pricing too low might undervalue your product and hurt profitability.

Join us on June 25th where we’ll be talking about How to Approach Your Pricing Strategy, where some of the top voices in SaaS will tackle common pricing pain points. Our panel of experts will share their strategies, experiences, and best practices to help you navigate the complexities of pricing.

Our panel includes:

On the agenda:
– When to start thinking about pricing
– Key considerations
– Selecting your approach
– Lessons learned from experts
– Pricing trends

Host

Hannah Clark
By Hannah Clark
Editor of The Product Manager

Hannah Clark is the Editor of The Product Manager. Following six years of experience in the tech industry, she pivoted into the content space where she's had the pleasure of working with some of the most brilliant voices in the product world. Driven by insatiable curiosity and a love of bringing people together, her mission is to foster a fun, vibrant, and inspiring community of product people.

Guests

Craig Watson
CEO, Arro

Craig Watson is the founder and CEO of Arro, an AI-powered user research tool. Craig’s passion for product discovery throughout his career has given him some great insights into ways the user research process can be simplified for scale-ups and other product teams.

Dani Grant
CEO, Jam.dev

Dani Grant is the co-founder and CEO of Jam.dev, a developer tool that allows for faster communication between product and engineering about bugs and fixes. Today, Jam has captured the hearts of huge clients like Unilever, Staples, T-Mobile, and Dell.

Brendan Fortune
Director of Product Management

Brendan Fortune serves as the Director of Product Management at Customer.io, where he leads organizational processes and oversees product development for Data Pipelines. With over ten years of experience in product leadership roles across the tech industry, including enterprise companies like GoDaddy, Brendan has a proven track record of serving product strategy and execution. He is based in Minneapolis, where he enjoys spending time with his family and pursuing hobbies in creative writing, music composition, and martial arts.

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