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UX Research to Delight your users feature with title

How to Use UX Research to Delight Your Users

Tuesday, August 27th

Looking to elevate your product and create a better user experience? It all starts with mastering UX research.

Look, we all know what bad UX research looks like. You might even have some open in another tab right now. But how do we take our research from bad to good, and then from good to incredible? How do we ensure that our research is helping us to elevate an experience to a USP that truly resonates with users? Missteps in UX research can lead to missed opportunities, disengaged customers, and ultimately, a product that fails to stand out.

Watch our exclusive live webinar featuring three industry experts who will dive deep into the nuances of UX research and design, helping you turn common pain points into opportunities for innovation.

In this session, you’ll learn:

  • How to distinguish good, decent, and great user research from bad practices.
  • The key differences between good, decent, and great UX design.
  • Strategies to connect UX insights to your product’s unique selling proposition, making it stand out in the market.

In this session, you’ll be hearing from:

  • Laura Klein: Author of Build Better Products, Laura is a seasoned UX expert known for her ability to bridge the gap between research and actionable design.
  • Steve Portigal: A master of user research, Steve is renowned for his work in uncovering insights that drive meaningful design decisions.
  • Thomas Stokes: As a leader in product strategy, Thomas specializes in creating compelling user experiences that are tightly aligned with business objectives.

As an added bonus

Attendees on the live call will receive a discount code for Steve Portigal’s book, Interviewing Users (2nd Edition). We’ll be announcing the code during the call, so be sure to tune in for access!

We’ll also have a live Q&A session with our speakers. Don’t miss this chance to get your questions answered by industry leaders and walk away with actionable insights to enhance your product’s user experience.

Host

Hannah Clark
Editor of The Product Manager

Hannah Clark is the Editor of The Product Manager. Following six years of experience in the tech industry, she pivoted into the content space where she's had the pleasure of working with some of the most brilliant voices in the product world. Driven by insatiable curiosity and a love of bringing people together, her mission is to foster a fun, vibrant, and inspiring community of product people.

Guests

Laura Klein
Principal & Author

Laura is a product management and UX design expert with over 20 years of experience in tech. She specializes in helping companies innovate responsibly and improve their product development process. Laura is also the author of Build Better Products and UX for Lean Startups.

Steve Portigal
Principal & Author

Steve Portigal is an experienced user researcher who helps organizations to build mature user research practices. He is the author of Interviewing Users: How To Uncover Compelling Insights (now in a second edition) and Doorbells, Danger, and Dead Batteries: User Research War Stories. He’s also the host of the Dollars to Donuts podcast.

Thomas Stokes
Principal & Co-Founder

Thomas Stokes is a co-founder and Principal of UX research & digital strategy at Drill Bit Labs, a user experience consulting firm. He provides guidance, assesses clients' UX maturity level, and advances their UX practice. Additionally, he offers advice for those interested in pursuing a career in UX research, highlighting the significance of UX fundamentals and research methods. Thomas is also passionate about sharing knowledge with the community through his publication "Depth", industry conferences, and local meetups in Raleigh, NC.