29 Best Product Feedback Software To Gather User Insights In 2024

Sprig is a product experience platform designed to help businesses capture, analyze, and act on user feedback. By integrating advanced AI and machine learning technologies, Sprig provides a comprehensive suite of tools to gather real-time insights directly from users. 

Sprig enables teams to continuously gather and analyze product feedback through in-app surveys, feedback widgets, session replays, heatmaps, and AI analysis. This real-time feedback loop helps identify user pain points, preferences, and behavior patterns, providing actionable insights that drive data-backed product improvements.

Additionally, Sprig's AI-powered analysis tool automatically summarizes and categorizes user feedback and behavior data, making it easy for product teams to understand and prioritize issues without needing to spend hours manually sifting through every user response themselves. 

Integrations include popular tools like Segment, Mixpanel, Amplitude, Optimizely, LaunchDarkly, Slack, User Interviews, Google Tag Manager, Census, RudderStack, and Zapier.

Sprig pricing starts at $175/month, billed annually. It also offers a free plan and a 14-day free trial.

UserGuiding is a product walkthrough and user onboarding software designed to facilitate the creation of interactive product walkthroughs and user onboarding processes. It stands out for its code-free approach, allowing companies to design and implement onboarding experiences without the need for technical programming skills, which is a significant advantage for businesses looking to onboard users efficiently.

UserGuiding provides a comprehensive suite of features that facilitate the collection of user feedback through NPS surveys and in-app surveys. What makes UserGuiding different is its emphasis on micro-surveys that can collect quick feedback from the customer and display the resulting data in real time within the tool.

You can select the ready-to-use templates or create the survey you need from scratch in under 5 minutes. Once you have collected enough information, you can download the data to your computer so you can manipulate it in other software.

NPS surveys let you collect feedback that is more related to customer sentiment. An analytics page will display the resulting information and you can dig deep to find specific user behaviors with the user-specific activity feed. Additionally, you can leverage its Slack integration to receive in-app notifications with responses.

Integrations include Mixpanel, Segment, Intercom, Slack, Google Analytics, Google Tag Manager, Woopra, and HubSpot.

ProdPad is a product management tool designed to assist teams in organizing and prioritizing product ideas, managing customer feedback, and facilitating the product management process.

The platform can collect feedback from various sources and compile these ideas in a centralized place. It employs advanced AI to analyze customer feedback, helping companies to understand customer needs and prioritize product development tasks accordingly. 

I like that ProdPad has an intuitive product backlog, so users can see which ideas to action. You can then take these ideas and build lean product roadmaps. This feature allows teams to plan their development phases based on outcomes rather than specific features and timelines, ensuring alignment between the product and overall business objectives.

ProdPad integrates with Confluence, Slack, JIRA, Team Foundation Server, Doorbell.io, Trello, Pivotal Tracker, Dropbox, GitHub, Rally, Uservoice, Azure DevOps, Salesforce, and Intercom. It also offers more integrations through Zapier and an API.

Canny is a customer feedback management software designed to help businesses collect and prioritize feature requests to better understand and meet customer needs. The platform also allows you to build product roadmaps based on user input, ensuring that development efforts align with customer expectations.

One standout feature is Canny's ability to consolidate feedback from multiple sources into a centralized platform. This integration capability means that feedback scattered across emails, support tickets, and other channels can be organized coherently in one place, ready for product teams to action.

Canny takes feedback collection a step further with features for analysis. For example, users can sort feedback and build customer segments to gain a better understanding of which product features to prioritize in the next iteration. The platform even allows for direct conversation with customers and internal collaboration about specific feedback points.

Canny integrates with Jira, Asana, ClickUp, GitHub, Zendesk, Slack, Microsoft Teams, Google Workspace, Zapier, Segment, Google Analytics, and more.

Mouseflow is a comprehensive web analytics tool designed to help businesses understand user behavior on their websites. It offers a wide range of capabilities, including session replay, heatmaps, funnel analysis, form analytics, and user feedback.

Mouseflow stands out as a feedback tool for web-based products with its ability to provide detailed session recordings and heatmaps. These features allow companies to see exactly how users interact with their site, making it easier to identify areas that need improvement. Furthermore, the form analytics feature helps in understanding where users might be facing issues while filling out forms.

I particularly like its event trigger-based feedback mechanism. This allows businesses to set specific triggers, such as clicks, form submissions, or even page exits, to prompt users for feedback at the most relevant moments. For instance, if a user struggles with a particular form field, Mouseflow can trigger a feedback request right after the interaction, capturing the user's experience while it is fresh in their mind. 

Integrations include HubSpot, AB Tasty, Convert Experiences, BigCommerce, WooCommerce, Google Analytics, Google Tag Manager, Zendesk, Omniconvert, Adobe Target, Shopify, Intercom, WordPress, and others.

SurveyLegend is a web-based platform designed to create, distribute, and analyze surveys, forms, and polls. It distinguishes itself by offering a suite of features that focus on creating visually engaging and interactive questionnaires, which can be a key factor in increasing response rates and obtaining quality feedback.

I chose SurveyLegend as product feedback software because it provides a user-friendly platform for creating visually engaging surveys that are accessible on any device. What makes SurveyLegend different is its emphasis on design and user experience, with mobile-friendly surveys and a variety of sharing options, including social media, email, and SMS. I believe SurveyLegend is best for visually engaging surveys due to its ability to effortlessly design and configure surveys that capture attention and get responses.

SurveyLegend provides a comprehensive set of tools for survey creation and management, allowing users to construct surveys with an intuitive drag-and-drop interface and no coding required. It supports multilingual surveys, including right-to-left languages, and offers a variety of question types and fields, such as text, choice, and media options.

SurveyLegend integrates with Google Sheets, enabling users to automatically send survey data to a spreadsheet. It also integrates with Mailchimp, allowing for the automatic population of email lists with survey data. Additionally, SurveyLegend can generate leads in Salesforce by capturing survey responses as leads.

SurveySparrow is an advanced and customizable product feedback software offering a broad range of question types and an intuitive user interface, making it easier to create and deploy surveys. It helps businesses and organizations easily collect customer feedback, measure satisfaction levels, and gauge user experiences and preferences. Users can customize surveys with various branding options, images, and videos to create engaging, user-friendly surveys with high response rates. It also offers a unique conversational interface that resembles an actual conversation, making the survey-taking experience more engaging and interactive for respondents. Furthermore, these surveys are optimized for mobile devices, making it more convenient for customers to provide feedback on the go.

The platform gives feedback options such as NPS, CSAT, or CES, which help understand customer feedback depending on their expectations. It allows users to distribute surveys via email, SMS, web links, and social media. The flexibility to distribute surveys through multiple channels makes it easier to reach a broader audience and collect more feedback. The platform provides real-time analytics and reporting, making tracking survey responses and analyzing results easier. Companies can view answers in real time, create reports in various formats, and compare survey results over time. The software also offers survey benchmarks that allow users to collate results with industry standards.

SurveySparrow offers various automation features, making it simpler to automate surveys and save time. Users can set up email reminders, automate follow-up surveys, and trigger surveys based on customer behavior. The software follows industry-standard protocols such as SSL encryption, data backups, and data recovery to ensure the safety and privacy of user data. 

It integrates with Zapier, which can connect with many other software applications, including Salesforce, Trello, and HubSpot. This provides the ability to automate workflows, save time, and increase efficiency.

Pricing starts at $19 per month, and a free 14-day trial is available.

Lightster is a platform designed to streamline the process of gathering user feedback and testing products across various stages of development. The software supports a broad spectrum of users, from startup founders conducting initial customer discovery to product managers validating feature enhancements.

Unlike many traditional feedback tools that require lengthy setup times and complex user interfaces, Lightster simplifies the process by allowing direct interactions between creators and their target audience through its web and mobile applications. This real-time interaction capability includes live feedback session features through chat, audio, or video calls directly within the platform. You can also send surveys or unmoderated tests to your target audience to get input on their user experience.

Furthermore, the platform has a comprehensive user matching system to connect product teams with users who fit specific demographic and behavioral criteria. You can select from criteria like age, employment status, job title, location, general interests, and more. Teams can even add screening questions for higher-quality matches that help drive the next improvement to your product.

Lightster integrates with various productivity and design tools to facilitate user testing and feedback collection, including Google Calendar, Outlook Calendar, Figma, Miro, Mural, and more.

Jotform Enterprise is a web form-building workspace that allows you to customize how you gather customer feedback without writing a single line of code. The software gives businesses access to offline forms, surveys for product feedback and reviews, collaboration tools, approvals for automated workflows, and conditional logic for a personalized customer form experience. They specialize in B2B businesses but can be adapted to a wide range of customer markets and industries.

Jotform Enterprise offers companies an easy-to-use tool that makes closing deals, collaborating with coworkers, signing waivers, and collecting form responses a more seamless process. Jotform Enterprise has a collection of survey styles and templates for product feedback specifically but you can easily make your own from scratch using the drag-and-drop form builder. You can customize fields, colors, and even add your logo (with a paid plan). Jotform Surveys can be tailored for any use case regarding information gathering and management. The software’s integrated report builder allows users to transform customer responses into professional reports easily so you can spot areas of excellence or a need for improvement. 

Additional features include workflow automations, conditional logic, e-sign documents with automated signing orders, webhooks, API, and helpful ways to integrate feedback into your workflow.

Jotform Enteprise integrates with Box, OneDrive, Airtable, Google Drive, PayPal Business, Google Sheets, Google Calendar, Slack, HubSpot, monday.com, and other apps.

Survicate is a customer feedback tool that allows businesses to collect and analyze customer insights through targeted surveys. It offers a variety of survey types, including NPS, CSAT, and CES, which can be deployed across different channels such as email, web, mobile, and in-product. Overall, Survicate aims to help businesses understand customer needs, gather product feedback, and make data-driven decisions based on customer input.

This platform enables businesses to create targeted surveys that can be embedded directly into their products. This allows companies to collect valuable feedback from users while they interact with the product, leading to insights about user satisfaction, feature requests, and potential areas for improvement. Survicate also offers customizable survey templates, which can be adjusted to match the look and feel of the product, ensuring a consistent user experience.

Key features include customizable logos, brand colors, and messages for brand consistency, advanced targeting, email embedding, automated feedback collection and recurring surveys for continuous insights, real-time analytics, a drag-and-drop survey builder, and a centralized feedback hub.

Survicate integrates with many third-party applications, including Google Analytics, Google Sheets, HubSpot, Microsoft Teams, Zendesk, Slack, Productboard, Segment, Mixpanel, and Mailchimp.

Survicate costs from $59/month. A 10-day free trial is included.