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In my VisualSitemaps in-depth review, I’m sharing the results of my analysis and evaluation from hands-on testing and experimentation. Before we dive in, if you’re just starting your search for the best UX design software, you should first check out my picks for the best UX design tools. VisualSitemaps is one of the top-rated UX design tools out there, but to figure out if it's a good match for you, it's important to understand the software’s benefits and drawbacks.

My in-depth VisualSitemaps review will take you through everything you need to know to make a more informed decision—pros and cons, features and functionality, pricing, and more—to help you to better understand its capabilities and suitability for your needs.

VisualSitemaps review showing the sitemap editor interface
I like how VisualSitemaps' sitemap editor feature allows users to add, delete, and drag and drop nodes.

VisualSitemaps Software Product Overview

VisualSitemaps is a tool that automates the process of creating visual sitemaps and capturing high-quality screenshots of web pages. It primarily serves web developers, SEO professionals, and designers who manage or redesign websites, including private ones. The tool simplifies the visualization of website structures, making it easier to plan and optimize web projects.

Key pain points it addresses include time-consuming manual sitemap creation, difficulty in understanding complex website structures, and challenges in website analysis and redesign. Notable features include automated sitemap generation, high-resolution screenshots, and SEO data integration.


  • Automated Sitemap Generation: This feature saves significant time for users, replacing the manual process of sitemap creation with an automated, efficient system.
  • High-Resolution Screenshots: VisualSitemaps captures detailed screenshots of web pages, aiding in thorough website analysis and presentation.
  • SEO Integration: The software integrates SEO data, providing valuable insights for optimizing websites for search engines.


  • Learning Curve: New users may find the interface and features initially complex, requiring time to become proficient.
  • Limited Customization: Compared to some alternatives, VisualSitemaps offers fewer options for customizing sitemaps, which might not suit all project needs.
  • Performance Issues: In cases of very large websites, the software might experience performance slowdowns, affecting efficiency.

Expert Opinion

In judging VisualSitemaps against its competitors, I find its automated sitemap generation and high-resolution screenshots stand out, particularly for those prioritizing visual clarity and SEO integration. However, it does underperform in customization and integration options, which could be limiting for larger enterprises or highly complex projects. From my experience, VisualSitemaps is best suited for medium-sized teams or individuals in web development and design, where ease of use and efficient sitemap creation are key. It's a solid choice for those looking to streamline their site mapping process, though not necessarily the top pick for every environment.

VisualSitemaps: The Bottom Line

In my assessment, VisualSitemaps uniquely excels in its automated sitemap generation and the ability to capture high-resolution screenshots features not commonly found in other site mapping tools. These elements make it particularly good for users who need to quickly visualize and analyze website layouts and structures. Its integration of SEO data into the sitemaps is another noteworthy feature that sets it apart, offering added value for optimizing websites for search engines. These aspects position VisualSitemaps as a distinct and efficient choice in the realm of site mapping software.

VisualSitemaps Deep Dive

Here's a deep dive into VisualSitemaps' features, best use cases, pricing, customer support, and other purchase factors.

Product Specifications

  1. Automated Sitemap Generation - Yes
  2. High-Resolution Screenshots - Yes
  3. SEO Data Integration - Yes
  4. Drag-and-Drop Editing - No
  5. Real-Time Collaboration Tools - No
  6. Export Options (e.g., PDF, XML) - Yes
  7. Customizable Templates - No
  8. Interactive Elements (e.g., clickable links) - Yes
  9. Version History - No
  10. Responsive Design Compatibility - Yes
  11. Integration with Web Development Tools - Yes
  12. URL Importing - Yes
  13. Website Crawler - Yes
  14. Private Website Mapping - Yes
  15. Color-Coded Page Status - Yes
  16. User Access Control - No
  17. Analytics and Reporting - Yes
  18. Mobile Device Compatibility - No
  19. Multi-Language Support - No
  20. Broken Link Detection - Yes
  21. Page Load Time Analysis - Yes
  22. Accessibility Testing - No
  23. Custom Branding - No
  24. Cloud Storage Integration - No
  25. Feedback Collection Tools - No

Feature Overview

  1. Automated Sitemap Generation: It streamlines the process of creating sitemaps, saving time and effort.
  2. High-Resolution Screenshots: These detailed visuals aid in comprehensive website analysis and redesign.
  3. SEO Data Integration: Integrating SEO data helps optimize websites for better search engine performance.
  4. Interactive Elements: Clickable links within sitemaps enhance navigability and user understanding.
  5. Responsive Design Compatibility: This ensures sitemaps work well across various devices and screen sizes.
  6. Integration with Web Development Tools: Facilitates seamless collaboration and efficiency in web development projects.
  7. URL Importing: Allows easy incorporation of existing web pages into the sitemap.
  8. Website Crawler: Automatically crawls websites for thorough and efficient mapping.
  9. Private Website Mapping: Capable of mapping websites with restricted access, which is crucial for internal projects.
  10. Color-Coded Page Status: Enhances the visual representation of the website structure, making it easier to identify page statuses.

Standout Functionality

  1. High-Quality Screenshots: Unlike many competitors, VisualSitemaps offers high-resolution screenshots, providing detailed visual references for each page, aiding significantly in web design and analysis.
  2. SEO Integration: The integration of SEO data directly into the sitemap is unique, offering invaluable insights for optimizing site structure for search engines.
  3. Private Website Mapping: This feature stands out as it allows mapping of private or restricted-access websites, essential for internal web development or secure projects, a functionality not commonly found in other sitemap tools.


VisualSitemaps offers native integrations with popular web development and SEO tools, enhancing its functionality in these domains. These integrations allow users to seamlessly import data and collaborate within their existing workflow, such as incorporating SEO metrics and website analytics directly into sitemaps. Additionally, VisualSitemaps provides an API, enabling custom integration with other systems and tools, which broadens its adaptability to various project needs. While specific add-ons are not explicitly mentioned, the API feature suggests the potential for expanding capabilities through custom solutions or third-party integrations.

VisualSitemaps Pricing

  • Free Version: This version includes 25 pages per month and 25 pages per sitemap, with three users, unlimited domain crawls, and a crawl depth of 2 levels.
  • Mini Tier: Priced at $14/month (billed yearly at $171), this plan allows 1,000 pages per month, 500 pages per sitemap, one user, unlimited domain crawls, 4-level crawl depth, and includes features like PDF export and screenshot annotations.
  • Freelancer Tier: At $44/month ($531 billed yearly), it offers 3,000 pages per month, 1,500 pages per sitemap, up to three users, unlimited domain crawls and crawl depth, along with PDF export, screenshot annotations, and sitemap editing.
  • Team Tier: Costing $224/month ($2,691 billed yearly), this tier provides 20,000 pages per month, 3,000 pages per sitemap, up to 5 users, unlimited domain crawls and crawl depth, and also includes PDF export, screenshot annotations, and sitemap editing.

Ease of Use

My experience with VisualSitemaps suggests that its user interface is notably user-friendly. The process of creating and comparing complete sitemaps is streamlined, allowing these tasks to be completed with just a few clicks. This simplicity is particularly beneficial for UX designers and startups focusing on optimization and audits. However, the tool could improve by supporting SPA routing, particularly for React-based projects, which might currently present a complexity for some users.

Customer Support

VisualSitemaps excels in its customer support. Users, including myself, appreciate the quick, effective, and professional nature of the support team. They are prompt in addressing issues and providing competent assistance. This level of support is especially advantageous for users involved in intricate projects or those needing guidance in navigating the various formats and features of the tool. There are no significant weaknesses or frustrations noted in their level of support, indicating a well-rounded customer experience.

VisualSitemaps Use Case

Who Would Be A Good Fit For VisualSitemaps

VisualSitemaps is a great fit for web developers, SEO professionals, and UX designers, especially those engaged in website redesign or optimization projects. Its loyal and avid customers often come from environments where quick, efficient website analysis and sitemap creation are crucial, such as digital marketing agencies, startups, and medium-sized businesses with active web development teams. The tool's features cater well to these groups, providing streamlined workflows and detailed insights necessary for effective website management and redesign.

Who Would Be A Bad Fit For VisualSitemaps

VisualSitemaps might not be the best choice for large enterprises or teams that require highly customized sitemap functionalities and extensive integrations with complex enterprise systems. The most disappointed customers are likely those in large-scale corporate environments or industries with advanced technical requirements, where the tool's limitations in customization and integration become more apparent.

VisualSitemaps FAQs

Can VisualSitemaps autogenerate sitemaps for any website?

Yes, VisualSitemaps can autogenerate sitemaps for a wide range of websites, including private and public ones.

Is VisualSitemaps useful for brainstorming and planning website layouts?

VisualSitemaps aids in brainstorming and planning by providing visual sitemaps and thumbnails that help in understanding website structures.

Does VisualSitemaps support exporting sitemaps in formats like CSV or JSON?

VisualSitemaps allows the exporting of sitemaps in various formats, including CSV and JSON, making it versatile for different uses.

Is there a lifetime deal available for VisualSitemaps?

Information about a lifetime deal for VisualSitemaps would need to be checked on their official website or current promotional materials.

Can VisualSitemaps be used for creating mind maps or user flow diagrams?

VisualSitemaps is primarily designed for creating sitemaps and doesn’t specifically cater to creating mind maps or detailed user flow diagrams.

Is VisualSitemaps considered a SaaS (Software as a Service) tool?

Yes, VisualSitemaps is a SaaS tool, offering cloud-based services for sitemap creation and website analysis.

Can VisualSitemaps integrate with social media platforms for sitemap creation?

VisualSitemaps does not directly integrate with social media platforms for sitemap creation.

Does VisualSitemaps offer features to create or manage wireframes

VisualSitemaps focuses on sitemap generation and does not include features for creating or managing wireframes.

Alternatives to VisualSitemaps

  • DynoMapper: Preferred for its ability to create interactive sitemaps and perform content audits, making it a strong choice for content-heavy websites.
  • Writemaps: Known for its simplicity and ease of use, Writemaps is ideal for smaller projects or teams that need a straightforward sitemap tool without extensive features.
  • PowerMapper: Often chosen for its thorough website scanning and a variety of visual mapping styles, PowerMapper is suitable for those who need diverse visualization options and detailed site analysis.

VisualSitemaps Company Overview & History

VisualSitemaps is a Software as a Service (SaaS) company founded by Artur and Luciano. The company specializes in automating the creation of visual sitemaps from any public or private website. Artur, the CEO and co-founder, initiated this project out of a need to streamline the time-consuming process of creating visual sitemaps in his web design agency, Design2Dev.

The company's roots lie in Bariloche, Argentina, where Artur is based. This service, born from practical necessity, has been growing steadily since its inception. The company's mission and history reflect a focus on simplifying web development processes and empowering designers and developers with efficient tools for their work.


This VisualSitemaps review highlights its strengths as a time-saving, user-friendly tool ideal for web developers, SEO experts, and UX designers. Its ability to autogenerate visual sitemaps, integrate SEO data, and provide high-resolution screenshots makes it a valuable asset in web development and redesign projects.

While it may not suit very large enterprises or those needing highly customized functionalities, it stands out for small to medium-sized teams. I encourage potential users to visit the VisualSitemaps website for more information and invite current users to share their experiences and user reviews to enrich this discussion.

By Hannah Clark

Hannah Clark is the Editor of The Product Manager. Following six years of experience in the tech industry, she pivoted into the content space where she's had the pleasure of working with some of the most brilliant voices in the product world. Driven by insatiable curiosity and a love of bringing people together, her mission is to foster a fun, vibrant, and inspiring community of product people.