10 Best Product Experience Management Software Shortlist
Here's my pick of the 10 best software from the 34 tools reviewed.
Our one-on-one guidance will help you find the perfect fit.
With so many different PXM solutions available, figuring out which one is right for you is tough. You know you want to understand the voice of your customer and optimize your services to prevent churn but need to figure out which tool is best. I've got you! In this post I'll help make your choice easy, sharing my personal experiences using dozens of different tools with large teams and diverse products, with my picks of the best product experience management software.
What Is Product Experience Management Software?
Product experience management software is a tool that helps businesses deliver a cohesive and engaging experience for their products across different digital touchpoints. It provides tools for managing product information, digital assets, and collecting, storing, managing, and analyzing customers' product interactions and feedback in one central location, ensuring that customers receive accurate and compelling information about products wherever they interact with the brand.
This type of software includes features such as centralized product content management, digital asset management, multi-channel publishing, and analytics. Together, they help deliver a unified and positive experience across channels, leading to increased customer satisfaction and loyalty.
Overviews Of The 10 Best Product Experience Management Software
Here’s a brief description of each of the customer experience management (CEM) software on my list showing what it does best, plus screenshots to showcase some of the features.
UserGuiding is a walkthrough and user onboarding platform designed to assist businesses in creating interactive onboarding experiences for their users without requiring any coding skills. It provides a suite of features including interactive product tours, onboarding checklists, and in-app surveys, positioning it as a suitable solution for companies looking for a product experience management tool.
Product tours within UserGuiding are step-by-step interactive walkthroughs that guide users through different parts of a web application. They can be used to introduce new features, explain complex processes, or provide a general overview of the product.
Additionally, in-app surveys can be used to collect feedback from users directly within the application. They can be triggered based on user actions or milestones.
UserGuiding integrates with Intercom, Segment, Slack, Google Analytics, Google Tag Manager, Woopra, Mixpanel, and HubSpot.
Sprig
Best for capturing and analyzing product experience insights at scale with AI
Sprig's AI-powered insights are a key differentiator. The platform uses AI to analyze user feedback and behavior data, and transform that data into actionable product learnings and opportunities. This means businesses can quickly understand what changes must be made to enhance their product, leading to better user satisfaction and engagement.
Sprig offers a full suite of tools—session replays, heatmaps, and surveys— that provides deep insight into users’ behavior and their product experience. Compared to other tools, Sprig stands out due to its AI-powered capabilities. These abilities automate the analysis of the user experience data, making it easier to deeply understand your customer and identify actionable product opportunities. For example, it can capture targeted user behavior through features like session replays and heatmaps and then use AI to instantly analyze and surface trends in the data, allowing teams to identify user pain points and product optimizations without hours of manual analysis.
Sprig also offers features like targeted in-app surveys, NPS (Net Promoter Score) and CSAT (Customer Satisfaction) tracking, which provide valuable metrics on users’ loyalty and satisfaction with certain features, and your product as a whole. These features and the platform's ability to deliver targeted and contextual surveys make Sprig a robust solution for managing and improving product experiences at scale.
The software integrates with Mixpanel, Amplitude, Segment, Slack, LaunchDarkly, Optimizely, Figma, and Google Tag Manager.
Sprig starts from $175/month, is billed annually. It offers a 14-day free trial and a free plan.
Plytix PIM software is a comprehensive product information management solution designed to centralize, manage, optimize, and distribute product data and digital assets efficiently. The platform facilitates team collaboration through real-time updates and built-in project management tools, ensuring data consistency and accuracy. Key features include bulk editing, computed attributes, AI-powered content assistance for generating product descriptions, and completeness tracking, which streamline the process of updating and enriching product data.
Plytix also automates the distribution of optimized product content to various sales channels, making it easier for businesses to manage their catalogs and potentially increase sales. With a user-friendly interface, dedicated customer support, and flexible pricing, Plytix is an attractive option for businesses looking to improve their product management processes and overall operational efficiency.
The software offers several valuable features including custom user roles, advanced filtering, bulk editing, unlimited attributes, direct data uploads, smart lists and automated workflows, and centralized access.
It integrates with Shopify, WooCommerce, BigCommerce, Mailchimp, QuickBooks, eAccounting, Xero, Yuki, FreshBooks, and Magneto.
Plytix starts at $699/month and offers a freemium plan, as well as a free trial.
Product Fruits is a customer onboarding and adoption software that helps guide users through your product's features and functionalities. You can customize and segment your user journeys, giving a more personalized experience based on customer needs. The software also facilitates user feedback collection, helping your team continuously improve the product experience based on real customer's suggestions.
You can create in-app walkthroughs and tutorials for users to facilitate onboarding and feature adoption in your product. These interactive user experiences offer information about product features and empower customers to use your product to its full capabilities. Users can check off items on their checklist as they progress, incentivizing them to move forward and complete each step of the walkthrough.
You can also track user behavior and monitor any gaps in usage or adoption, helping you understand where improvements are needed. Feedback can also be solicited and collected through the feedback widget. This allows users to report bugs and make suggestions based on their experience.
The software integrates with Segment, Mixpanel, Heap, Customer.io, HubSpot, Sessionstack, Smartlook, and Google Analytics. If you use another platform, you can use their JS API to forward events.
Product Fruits starts from $89/month and comes with a 14-day free trial.
Sogolytics is a robust online survey and feedback management platform designed to help organizations collect and analyze data from customers, employees, and other stakeholders. It enables users to create custom surveys, distribute them through multiple channels, and generate comprehensive reports to inform decision-making.
What sets Sogolytics apart is its advanced survey analytics capabilities. The platform offers sophisticated features such as real-time data visualization, sentiment analysis, and cross-tabulation, which provide deep insights into survey responses. These tools allow organizations to identify trends, measure customer sentiment, and understand the drivers of customer satisfaction and loyalty.
Additionally, Sogolytics' Omni Report feature consolidates data from multiple surveys into a single, comprehensive report, making it easier to track and analyze feedback across different products and services. Users can also create highly customizable reports that include charts, graphs, and tables to present data in a clear and actionable format. The platform also supports advanced filtering and segmentation
Integrations include Salesforce, HubSpot, Microsoft Dynamics, Slack, Zapier, and Google Analytics.
SurveySparrow is an omnichannel product management platform that is used by over 50,000 brands including FedEx, Gucci, Duke University, and Siemens.
SurveySparrow prioritizes surveys as a feedback mechanism, offering form templates, chat surveys, offline kiosk management, net promoter score tracking, and text and sentiment analysis tools. Their PXM module focuses on market analysis, customer segmentation, and smart concept testing.
SurveySparrow costs from $99/month and offers a 14-day free trial as well as a free demo.
PathPro is an innovative project management and feature voting tool designed to enhance the process of collecting and organizing customer feedback.
One of the key features of PathPro is its community-driven approach to collecting and implementing customer feedback and feature requests. This feature allows businesses to gather real-time insights directly from their user base, which can be instrumental in informing product roadmaps and prioritizing development efforts based on actual user needs. This ensures teams can create a better product experience with each iteration.
Another noteworthy feature of PathPro is its interactive roadmap functionality. This tool helps keep development teams organized while providing customers with a transparent view of upcoming features and updates. This transparency can significantly boost customer trust and engagement, as users are kept in the loop about the product's evolution and know what to expect in future updates.
Finally, PathPro offers interactive release notes to notify customers when new releases occur.
Jotform
Best enterprise product experience management for customer feedback surveys
Jotform Enterprise is a web form-building solution that helps companies collect customer insights about their products and services. Businesses can quickly create survey forms and questionnaires, customized with various widgets like text boxes, checkboxes, radio buttons, and sliders, and distribute them directly to customers via URL, email, or SMS. With Jotform, businesses will have access to offline forms, surveys for product feedback and reviews, collaboration tools, approvals for automated workflows, and conditional logic for a personalized customer form experience. They specialize in B2B businesses but can be adapted to various customer markets and industries.
Users can create forms with drag-and-drop functionality and access hundreds of pre-built form elements and templates. They can customize the look of the form with themes and branding options for a professional finish. Additionally, advanced features such as calculation fields and skip logic allow users to automate processes like calculations or skip questions based on certain conditions. Users can easily track key metrics such as response rates, completion times, and conversion rates with its analytics dashboard.
Other standout features include an app builder, workflow management, an ecommerce store builder, proofing & approvals, e-signature collection, workflow automations, conditional logic, and webhooks.
Jotform Enterprise integrates with Box, OneDrive, Airtable, Google Drive, PayPal Business, Google Sheets, Google Calendar, Slack, HubSpot, monday.com, and other apps.
Pricing details are available upon request.
Medallia was voted a top contender for 2020 Gartner Magic Quadrant for Voice of the Customer and is used by the likes of Comcast, Sephora, Mercedes-Benz, and Four Seasons.
Medallia taps into social media, text transcripts, speech analytics, ticketing systems, and other digital behaviors and draws readable reports like word clouds, video summaries, and net promoter score calculations.
Draw social data from Google, TripAdvisor, Facebook, Twitter, and more.
Medallia offers customized pricing upon request and a 30-day free trial and a free demo.
Survicate is a market research software that enables businesses to launch targeted surveys for collecting customer feedback and behavior data. The software is recognized for its ease of use and the ability to capture valuable data effectively.
Survicate provides survey software that enables product teams to collect user feedback and insights. It offers a range of customizable survey templates that can be deployed across various channels such as email, websites, and in-app. Survicate also includes a scheduling feature for appointments and provides metrics to measure user experiences.
Moreover, the tool offers real-time reporting and analytics to help teams understand and act on the feedback received. This information can then be used to improve product usability, test new concepts, and monitor user satisfaction.
Survicate integrates with a number of third-party applications, including Drip, Google Sheets and Google Analytics, Intercom, HubSpot, Salesforce, Slack, Mailchimp, Fullstory, and Zendesk.
Survicate costs from $59/month. A 10-day free trial is also included.
The Best Product Experience Management Software Comparison Chart
Here is a table where you can compare the tools we just covered in the overviews.
Tools | Price | |
---|---|---|
UserGuiding | From $89/month (billed annually) | Website |
Sprig | From $175/month (billed annually) | Website |
Plytix | From $699/month | Website |
Product Fruits | From $89/month | Website |
Sogolytics | From $25/month (billed annually) | Website |
SurveySparrow | From $19/month | Website |
PathPro | From $25/month (billed annually) | Website |
Jotform | From $39/user/month | Website |
Medallia | Pricing upon request. | Website |
Survicate | From $59/month | Website |
Compare Software Specs Side by Side
Use our comparison chart to review and evaluate software specs side-by-side.
Compare SoftwareOther Product Experience Management Solutions
Here’s a few more customer experience management software that didn’t make the top list.
How I Picked The Best PXM Software
What do I look for when I select the best product experience software? Here’s a summary of my evaluation criteria:
User Interface (UI)
The best customer experience tools should provide clear, clean, and actionable dashboards and insights so that your product team isn't burdened by data clean up. The UI should prominently display real-time product data and customer behavior metrics.
Usability
Product experience software must embrace a two-fold functionality; it should be easy for customers to access and use, as well as easy for your own product content team to navigate. Does the PXM tool fit seamlessly into your day-to-day workflows? Are customer data metrics accessible, easily segmented, and readable? Does the software come with adequate customer support for you and your team members?
Integrations
PXM software will need to speak to CRM platforms, online stores, social platforms, and more. Does the app integrate easily with common customer-facing platforms like Salesforce, Zendesk, Amazon AWS, Shopify, Facebook, Twitter, Google Drive, and others?
Pricing
Product experience management software should be a fairly priced, scalable, and transparent SaaS or on-premise solution. Pricing options should be flexible and based on the number of experience touchpoints or customer profiles.
Product Experience Management Software FAQs
Find answers to common questions other people ask about this topic.
What key features are in PXM software?
- Customer-centric and user-friendly feedback solutions
- Robust sentiment and behavioral analysis tools
- Feedback and product roadmap prioritization systems
- Onboarding and engagement strategies built-in
- Integratable or built-in product information management (PIM)
What Are Some Free Product Experience Management Software?
Qualtrics XM made my list as one of the best free product experience management software solutions but it’s primarily meant for surveys. If you are looking for other free PXM software, try these:
- Totango – Best free customer journey optimizer
- Akeneo PIM – Best free community edition
Is There Any Open Source Product Experience Management Software?
Yes! I recommend you try Ergonode or Akeneo PIM (which also has a free community edition, as listed above).
What's Next?
What product experience management software do you use for your day-to-day? Do you have a go-to tool for ecommerce product data management or user experience management that you would add to this list? What's your team's favorite solution for CXM? Let me know in the comments.
Related tool lists:
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Related Read: How To Reduce NLP Model Biases For Better Text Analysis (with Dan Erickson from Viable)