Skip to main content
Tools
10 Best Product Management Tools Of 2023

The Best Product Management Tools List

Here’s a list of the best product management software I’ve come across:

  1. monday.com

    Best for scalability

  2. Wrike

    Best product management analytics

  3. Craft.io

    Best product feature prioritization engine

  4. Walling

    Best for visually organizing project ideas and tasks

  5. Reveall

    Best product management tool for enterprise organizations

  6. ProductPlan

    Product development software with beautiful UI

  7. Productboard

    Best product development with customer research

  8. ProdPad

    Best product lifecycle management tools

  9. dragonboat

    Best for connecting product development to OKRs

  10. Peoplebox

    Best for collaboration

The Product Manager is reader-supported. We may earn a commission when you click through links on our site — learn more about how we aim to stay transparent.

20 years ago, we carried a camera, a cell phone, a notebook, a pen, a laptop, DVDs, CDs, and a discman separately in order to meet all our tech needs. It’s hard to imagine lugging that junk around now that we have smartphones that do it all and fit conveniently into a single pocket. Similarly, the best product management tools offer all-in-one convenience, helping teams manage the entire product life cycle from a single handy interface.

Product management tools help you navigate day-to-day tasks while keeping an eye on the big picture. They encourage collaboration throughout the product development process and ensure that everyone is on the same page whether working in-house or remotely.

This article will help you quickly compare and evaluate the best product management tools. You’ll find a shortlist of tools, things to look for when selecting the PM tool for your organization, and in-depth reviews for each tool.

Criteria For Selecting Product Management Tools

What are we looking for when we select the best tools for review? Here’s a summary of my evaluation criteria: 

  1. User Interface (UI): Does the app have a clean, intuitive, and modern-looking user interface across different operating systems, including mobile and PC variants. 
  2. Usability: How steep is the software’s learning curve? Does it offer adequate customer support across different mediums (phone, chat, email, etc.)? Do they have the training, certificates, blogs, webinars, or other materials to assist learning?
  3. Integrations: Does the product management tool have an apps marketplace or other way to connect with first- and third-party apps to unlock additional features?
  4. Value for $: How appropriate is the price for the features, capabilities, and use case? Is pricing clear, transparent, and flexible?

Overviews Of The 10 Best Product Management Tools

1

monday.com

Best for scalability

monday.com is an online product management platform that enables teams of all sizes to plan, track, and manage their daily work. From large scope product roadmaps to weekly iterations, monday.com helps teams define clear ownership, analyze and track their work, manage sprints, and collaborate together. monday.com’s easy-to-use agile platform makes it simple for teams to work together from anywhere.

monday.com’s Work OS is built from visual and flexible features that come together to create any agile workflow your team needs. It supports milestones, Gantt and Kanban views, task dependencies, and project analysis.

monday.com has a simple and intuitive UI, and onboarding is quick and efficient. Teams in any department can easily find the features they need to customize their account to fit their needs. monday.com also offers 24/7 support, recorded webinars and tutorials, and thorough Knowledge Base articles to ensure teams always have answers to their questions.

Why I Picked monday.com: monday.com has customizable project templates for any team or stage of product management. Use the template as is, or customize by adding column types (such as numbers for calculations, deadline, rating) or switching between views (such as Kanban, Gantt, calendar, and more). monday.com’s flexible scrum platform provides value to managers and can support teams with anywhere from 5 to 5,000 members.

monday.com Standout Features & Integrations

Features include project management, task scheduling/tracking, resource management, scheduling, budgeting, API, calendar management, Gantt charts, file sharing, time management, email integration, third party plugins, and notifications.

Integrations include project management apps like Slack, Google Drive, Gmail, Google Calendar, Jira, GitHub, Trello, Dropbox, Typeform and many more, accessible through a paid plan with Zapier.

monday.com Pricing & Plans

Pricing for monday.com starts from $11/user/month. The tool offers a 14-day free trial. They have a freemium plan for up to 2 users.

14-day free trial + freemium plan available

From $10/user/month

2

Wrike

Best product management analytics

Wrike is a cloud-based work management platform that helps product managers and their teams stay organized and on the same page. This comprehensive tool allows product managers to take control of their entire workflow—from planning to execution—in one place. Wrike offers a range of features to help users stay organized and efficient throughout the development process. These include task tracking, project timelines, resource allocation, and budget tracking. With these features, users can easily manage multiple projects simultaneously and ensure tasks are completed on time and within budget. Additionally, team members can collaborate by sharing files in real time using Wrike's collaboration tools.

Wrike includes several productivity features that help keep teams focused on their goals. With the Kanban board feature, users can visually track projects through different completion phases without switching between multiple views or screens. This gives them an at-a-glance view of each project's standing at any given time. Users can set up automated reminders so that tasks are noticed in the hustle and bustle of day-to-day operations. Wrike's workload view gives users a bird’s-eye view of how much work each person in the project has taken on, how the tasks are divided, and who's responsible for what. You can see upcoming due dates and project timelines at a glance, drag-and-drop tasks from one individual to another, and easily view task progress as it relates to overall workloads.

Why I Picked Wrike: Wrike provides analytics tools that give product managers full visibility of how their teams perform over time. With custom reports, users can track key performance indicators such as task completion rate, average duration per task, and resource utilization rate, allowing them to make data-driven decisions about optimizing their processes for maximum efficiency and effectiveness. Wrike also supports integration with third-party analytics platforms such as Google Analytics and Salesforce so that users can gain even more insights into their data when needed.

Wrike Standout Features & Integrations

Features include project management, task scheduling/tracking, resource management, expense tracking, API, budgeting, Gantt charts, marketing automations, collaboration support, and reporting.

Integrations include 400+ pre-built native integrations, including integrations with the most popular file management software from Microsoft, Google, and Dropbox, along with sales and marketing software from Salesforce and Marketo.

Wrike Pricing & Plans

Wrike costs from $9.80/user/month and offers a 14-day free trial. 

14-day free trial

From $9.80/user/month

3

Craft.io

Best product feature prioritization engine

Craft.io is an end-to-end product management platform with best practices built in. It provides product professionals with an all-in-one solution to effectively manage the entire lifecycle of their digital products, from feedback collection and feature definition to prioritization, capacity planning, road mapping, and portfolio management. 

Product teams can use this tool to create a single source of truth where they can slice & dice their data to create tailored, always up-to-date roadmaps that seamlessly connect strategy to features and tell a compelling product story.

Why I Picked Craft: The platform is built to enable product professionals with best practices built into every step of the way. The platform can help even seasoned Product Managers create, view, update, adjust, and share the right product content more quickly and efficiently with the Guru layer. For example, pre-built templates for product epics, user personas, and prioritization frameworks can help an experienced Product Manager develop these assets in minutes—as opposed to spending hours building them manually in static files.

Craft Standout Features & Integrations

Features include roadmapping, dashboards, data visualization, project management, prioritization, customer management, Gantt charts, task scheduling/tracking, and resource management.

Integrations include Jira, Azure DevOps, GitLab, GitHub, Targetprocess, Teams, Slack, Dropbox, Okta, Google Workspace, Active Directory, SAML, Google Drive, Confluence, Salesforce, PingIdentity, and thousands of additional applications via Zapier.

Craft Pricing & Plans

Craft starts at $49/month/user and comes with a 14-day free trial.

14-day free trial

From $49/month/user

4

Walling

Best for visually organizing project ideas and tasks

Walling is one of the most visual product management platforms that enables you to organize and manage ideas and tasks within a clean interface.

Walling helps product managers and teams get organized and manage their projects by giving them one place that provides clarity on all their project tasks, ideas, and important information. It comes with features that let you collect ideas and organize them in one visual place along with the project tasks.

Why I Picked Walling: What makes Walling stand out is that it enables you to organize tasks, ideas, notes, and files side by side to empower you to see the big picture of your work. The tool has a variety of views such as the Kanban view, task lists, calendar and database tables. Walling’s collaboration features include adding comments, assigning tasks and adding due dates and reminders.

Walling Standout Features & Integrations

Features include roadmapping, task scheduling/tracking, campaign management, calendar management, notifications, project management, dashboard, and data visualization.

Integrations include Google Drive and it has a list of other third-party integrations planned for later down the road.

Walling Pricing & Plans

Walling offers a free plan for up to 100 bricks. Paid plans cost from $5/user/month.

A free plan and trial are available

From $8/user/month

5

Reveall

Best product management tool for enterprise organizations

Reveall is an enterprise-grade product management tool that helps businesses and organizations develop and manage their products from conception to launch.

Users can create detailed roadmaps for their products, assign tasks, collaborate with colleagues, measure customer feedback, and gain valuable insights into customer behavior. The tool offers automated alerts when changes occur in your product’s performance or user feedback and automated reports that provide an up-to-date overview of your progress toward goals.

You can integrate with customer feedback tools to gather meaningful data about customer needs and preferences, which can inform product decisions. The main dashboard lets users view project timelines and tasks and update their status in real-time. Gantt charts provide an interactive timeline view of all tasks within each project so that users can easily track progress over time. The tool offers sophisticated analytics solutions that enable users to visualize their product data with interactive graphs and gain insights into the performance of products.

The tool offers a roadmap management module allowing users to plan their product roadmaps in detail and collaborate with teams. This feature helps teams stay organized by providing an uncomplicated way to track project progress, create detailed release plans, and establish timelines for development tasks. The requirements-tracking module makes it easier for teams to track all the tasks needed for successful product development—from setting objectives and conducting user research to designing user interfaces and testing prototypes.

14-day free trial

From €249/month

6

ProductPlan

Product development software with beautiful UI

Used by HubSpot and Coca-Cola, ProductPlan is an easy way to plan, visualize, and communicate a product strategy using 25+ roadmap templates.

ProductPlan lets you collaborate with your team on live roadmaps using their simple drag and drop editor. Customize the way you view your timelines, lists, tables, and your portfolio layouts as well. ProductPlan makes it easy for your stakeholders to view your data without having to pay for using the tool and lets you send them links to editable roadmaps.

Despite the strong features list above, ProductPlan is missing an adequate way to handle requirement management for the products they host. For many users, this won’t be an issue as requirements are often handled separately; however, it’s a good thing to keep in mind.

Why I Picked ProductPlan: Something I highlight as important in the review criteria for product management tools is an available selection of product spec templates. ProductPlan is great for this, as they not only have product roadmap templates but also offer templates for launch plans, executive-facing portfolios, OKRs, and IT strategy.

ProductPlan Standout Features & Integrations

Features include Features include roadmapping, project management, resource management, task scheduling/tracking, dashboards, Gantt charts, notifications, prioritization, and scheduling.

Integrations include Jira, GitHub, Slack, PivotalTracker, Trello, Azure DevOps, Confluence, and Microsoft Teams. More options are available using the ProductPlan REST API.

ProductPlan Pricing & Plans

ProductPlan costs from $39/user/month and has a 14-day free trial.

14-day free trial

From $39/user/month

7

Productboard

Best product development with customer research

Used by the likes of Microsoft and Zendesk, Productboard is a product management system that helps your team understand what target users need, prioritize what features to build (and when), and unify everyone from planning to QA around your product roadmap.

You can use Productboard to collect customer feedback on planned features to gauge which ones resonate more with customers. Customers who have features they want are happy customers, and Productboard can help you get feedback on the features that customers want to see on your products. You can use customer insights gained through Productboard to prioritize features that can increase customer satisfaction.

One of the things I looked for in my review was the depth and breadth of third-party integration options with popular project management tools. While Productboard has a handful of integration options, a slight downside is that their available connections are fewer than most on this list.

Why I Picked Productboard: Productboard does a lot of things well but one thing in particular that stood out is the usefulness for being able to aggregate product insights and customer requirements/requests across multiple inboxes, including slack. If an ongoing product feedback loop is important to you, Productboard will stand out.

Productboard Standout Features & Integrations

Features include roadmapping, project management, task scheduling/tracking, customer management, prioritization, and notifications.

Integrations include Slack, Intercom, Zendesk, Gainsight, Trello, Jira, Pivotal Tracker, and GitHub.

Productboard Pricing & Plans

Productboard costs from $25/user/month and has a 15-day free trial.

15-day free trial

From $25/user/month

8

ProdPad

Best product lifecycle management tools

ProdPad is a lean product roadmap tool that keeps everyone on your team informed and aligned. Product management gurus will appreciate features such as product spec templates, annotated designs and versioning, and realistic user personas.

Some users might struggle with ProdPad’s browsing and search capabilities, which are not nearly as streamlined as they could be (good luck hunting for that “one” important item in your ideas bank). Regular clean-up and internal naming conventions can ease this pain.

Why I Picked ProdPad: ProdPad spends considerable effort on ensuring their planning, ideas, and roadmaps solutions are strong; they meet and exceed what I am looking for when I list idea capturing as a must-have in any product management tools review criteria.

ProdPad Standout Features & Integrations

Features include roadmapping, project management, task scheduling/tracking, customer management, prioritization, and notifications.

Integration include Slack, Trello, Jira, Active Directory, Azure DevOps, Confluence, Doorbell.io, Dropbox, GitHub, Google Apps, Pivotal Tracker, Rally, TFS, UserVoice, and over 1000 more options with a connection through Zapier.

ProdPad Pricing & Plans

ProdPad costs from $25/user/month and has a free 7-30 day free trial (see: their “free trial” rewards system).

7-30 day free trial

From $25/user/month

9

dragonboat

Best for connecting product development to OKRs

Dragonboat is a comprehensive, user-friendly product portfolio management platform for outcome-focused teams. Connecting OKRs, customer feedback, and roadmaps, Dragonboat offers integrated product planning, resource forecasting, automated tracking, and dynamic stakeholder reporting.

With Dragonboat, product managers can centralize feedback and requests, prioritize features and build Stakeholders can follow along with permission-controlled roles as Reader or Editor. Dragonboat lets you set resource allocation towards objectives and key results (OKRs) and other initiatives. This way, you can track the direct ROI of new product features and updates to ensure you are using your team’s time effectively.

Why I Picked Dragonboat: Past results can inform future iterations of products. This tool is an excellent choice for teams focused on a diverse and complex product portfolio. It connects OKRs, KPIs, product strategies, and customer needs using Agile execution.

Dragonboat Standout Features & Integrations

Features include roadmapping, task scheduling/tracking, campaign management, calendar management, notifications, project management, dashboard, and data visualization.

Integrations include Jira, Clubhouse, Azure DevOps, Asana, and Github.

Dragonboat Pricing & Plans

Dragonboat costs from $39/user/month and comes with a free demo. They have a free plan for single users and startups; contact their team for details.

From $39/user/month

10

Peoplebox

Best for collaboration

Peoplebox is an AI-powered product management tool that helps teams make data-driven decisions. It combines customer feedback, user behavior, and product analytics into one platform to help businesses understand how people interact with their products. This comprehensive approach to product management can be invaluable for teams looking to stay ahead of the competition. Peoplebox collects customer feedback from multiple sources and channels, such as surveys, NPS, and live chats. It then aggregates this data into an easy-to-view dashboard where users can quickly see what customers say about a product or service. Additionally, the platform uses AI algorithms to identify trends in customer feedback that enable users to pinpoint areas of improvement and prioritize changes accordingly.

In addition to customer feedback, Peoplebox also collects user behavior data such as clicks and pageviews from the web and mobile apps. This helps you gain insights into how users are interacting with your digital products so that you can optimize their experience accordingly. Peoplebox integrates with popular analytics tools like Google Analytics so that users can access all product metrics in one place. It offers a comprehensive view of customer feedback and user behavior, allowing teams to make better-informed decisions regarding product development and design. By utilizing real-time data from both customers and users alike, teams can quickly identify areas of improvement and act accordingly without having to switch between multiple platforms or dashboards.

Why I Picked Peoplebox: Peoplebox enables easy collaboration between team members by providing tools such as message boards, comment threads, and collaboration spaces. These tools allow team members to communicate easily with each other to stay up to date on progress and share ideas quickly and efficiently. The software’s product roadmaps allow users to create detailed plans for products, from concept to launch. They can organize tasks into sprints, track progress on each task and prioritize tasks based on importance or urgency.

Peoplebox Standout Features & Integrations

Features include project management, task scheduling/tracking, resource management, scheduling, budgeting, API, calendar management, Gantt charts, file sharing, time management, email integration, third party plugins, and notifications.

Integrations include Slack, Zoho People, BambooHR, Darwinbox, Outlook, Google pltforms, MS Teams, Salesforce, Hubspot, Tableau, Big Query, Notion, Asana, and Jira.

Peoplebox Pricing & Plans

Peoplebox costs from $7/user/month and offers a 14-day free trial.

14-day free trial

From $8/user/month

The 10 Best Product Management Tools Summary

Tool Free Option Price
1
monday.com

Best for scalability

14-day free trial + freemium plan available

From $10/user/month Visit Website
2
Wrike

Best product management analytics

14-day free trial

From $9.80/user/month Visit Website
3
Craft.io

Best product feature prioritization engine

14-day free trial

From $49/month/user Visit Website
4
Walling

Best for visually organizing project ideas and tasks

A free plan and trial are available

From $8/user/month Visit Website
5
Reveall

Best product management tool for enterprise organizations

14-day free trial

From €249/month Visit Website
6
ProductPlan

Product development software with beautiful UI

14-day free trial

From $39/user/month Visit Website
7
Productboard

Best product development with customer research

15-day free trial

From $25/user/month Visit Website
8
ProdPad

Best product lifecycle management tools

7-30 day free trial

From $25/user/month Visit Website
9
dragonboat

Best for connecting product development to OKRs

Not available

From $39/user/month Visit Website
10
Peoplebox

Best for collaboration

14-day free trial

From $8/user/month Visit Website

Other Types of Tools For Product Management

Some product tools are all-in-one suites, like several of the suites listed above. But there are also a number of great specialized tools that zero in on a particular niche within product planning, research, development, or strategy. 

Here is a list of a few types of tools for developing, prioritizing, designing, and planning products:

  1. OKR Software & Tools - Develop and track objectives and key results for your product lifecycle.
  2. Prototyping Tools - Build product prototypes with little to no coding knowledge.
  3. Wireframing Tools - Wireframe an app or website with drag-and-drop functionality.
  4. Customer Feedback Tools - Collect customer feedback and rate it according to priority.
  5. Roadmap Tools - Visualize the future of your product with product roadmap tools.
  6. Flowchart Tools - Visualize ideas, brainstorm, or cutomer pathways using online flowcharts.
  7. Backlog Tools - Log, track, and manage all the backlog items for your product.
  8. Analytics Tools - Learn about how your poduct is perfoming in the wild to craft actionable insights.
  9. Product Portfolio Tools - Manage multiple ongoing product projects in one central location.
  10. Agile Product Management Tools - For Agile product workflows that champion speed and revision.
  11. Producy Adoption Software - Help users and customers make the most out of your product with wikis, wizards, and walkthroughs.

Other Product Manager Software

Here are a few more product management tools that didn’t make the top list. I encourage you to experiment with these great options as well!

  1. Wrike - Product development tool with flexible scheduling inputs to account for contracts and PT workforces.
  2. API Fuse - Build product integrations for your SaaS app.
  3. Creately  - Visual workspace for team collaboration used to draw flowcharts, diagrams, and mindmaps
  4. Canny - Track feedback to build better products by collecting feedback from customers as well as teammates
  5. Aha – Best product management tool for roadmapping

Product Management Tools FAQ

What Do You Think?

What do you think is the best product development software, and why?

Do you think it’s better to use an all-in-one tool or do you prefer a collection of product development tools? 

Weigh in with the rest of The PM community and product experts in the comments below especially if there's a tool that you use that we didn't include in this list!

Need expert help finding the right Product Management Software?

We’ve partnered with the software comparison portal Crozdesk.com to help you find the right solution. Crozdesk’s Product Management Software advisors can give you independent advice and shortlist software products that best fit your specific needs. Our partnership gives you free access to their tailored software selection advice and community negotiated discounts, taking the hassle out of the research process.

It takes just a minute to submit your requirements and they will give you a call at no cost or commitment. You’ll get custom product shortlists covering the top solutions that best fit your specific needs from their team of software experts (via phone or email) and they can even connect you to your choice of the selected vendors. To get started, please submit the form below:

By Hannah Clark

Hannah Clark is the Editor of The Product Manager.

Leave a Reply

This site uses Akismet to reduce spam. Learn how your comment data is processed.

[class^="wpforms-"]
[class^="wpforms-"]