Sid is an experienced Product Leader and coach with over 13 years of experience. As the Head of Product (Analytics and Experimentation) at Yelp, he is responsible for creating and delivering an analytics strategy that enables the entire organisation to make highest quality decisions. Throughout his career, Sid has a track record of building high caliber teams that have developed multi-million dollar products. Sid is also the founder of JustAnotherPM, an e-learning platform and community that has helped thousands of product managers across the world to learn the craft and accelerate their careers. Sid is a passionate learner and creator, and enthusiastically shares his learnings on Twitter, LinkedIn, and the JustAnotherPM newsletter.